Promerix

Buffalo, NY

More Than A Denture

More Than A Denture is a marketing campaigned designed to educate consumers and dental professionals about Ivoclar Vivadent's game-changing removable denture system. Ivoclar Vivadent's dentures are crafted using advanced material science to ensure an enhanced appearance and dependable wear. The dentures have the only patented press technique that can ensure a denture base with a precise fit, more comfort, and exceptional stain resistance.

LAUNCH WEBSITE
More Than A Denture

The Objective

Ivoclar Vivadent required the creation of a website that would be geared toward denture consumers and a website that would be a resource for dental professionals. Additionally, Ivoclar Vivadent required a web presence that could be easily adapted for additional countries and languages as their denture products are available in over 120 countries.


The Solution

Promerix developed two websites for Ivoclar Vivadent's More Than A Denture campaign. One website targets the consumers, or the denture wearers, while the other targets dental professionals. This responsive website is powered by Promerix Admin, our customized content management system, which allows Ivoclar Vivadent to utilized its framework in multiple countries and in multiple languages. Promerix also created a custom location finder that helps dental professionals find local labs that create dentures using Ivoclar Vivadent Removable products.

Services Provided

Thanks to the creativity, patience, and professionalism of the team at Promerix, we now have a state-of-the-art website to connect with our customers – the dental professionals, and their customers – the denture wearers. The team at Promerix implemented a clean, engaging, and user-friendly website and I would highly recommend Promerix for any project.

Humam AlMukhtar

Digital Media Manager – Ivoclar Vivadent
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