Promerix

Charlotte, NC

Stefano Foods

Stefano Foods is a manufacturer of convenient, high quality ready-to-heat foods including Pizza, Pizza Dough, Calzones, Stromboli, Panini, Pretzel Dogs, Kolaches, and Rip-n-Dip snacks for refrigerated and frozen merchandising. Located in Charlotte, NC, Stefanos is regional brand of Smithfield Foods.

LAUNCH WEBSITE
Stefano Foods

The Objective

Stefano Foods, a regional brand of Smithfield Foods, was dealing with the fallbacks of having an old and tough-to-manage website that was not performing. Additionally, search results to their website for preferred keywords and phrases were nonexistent, limiting their ability to reach new food merchandisers.


The Solution

Promerix designed and developed a new, engaging website targeting food merchandisers in the Southeastern United States. Content optimization and professional photos were used to improve search engine rankings, which quickly increased nationally. The responsive website is powered by Promerix Admin, our customized content management system, allowing for the staff at Stefano's to easily manage and maintain their website.

Services Provided

Promerix was selected to update and upgrade our outdated Stefano Foods website. After a brief strategy session, our website was revitalized and modernized using existing photography and minor revisions to the narrative. Since launching our new website, we have noticed a significant uptick in consumer engagement and B2B opportunities through the call-to-action segments of our website.

Alan Hamer

Vice President – Stefano Foods
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